Silverlight Streaming Ads Revenue sharing pilot program

Do you use the Silverlight Streaming service? Are you interested in online advertising? If so, please complete the interest form below to be considered for participation in an upcoming Silverlight Streaming contextual advertising pilot. If you are selected to participate in the pilot you will be contacted via email. Filling in the interest form is not a guarantee that you will be selected for the trial program.This is a program with revenues paid in US dollars and it will include revenue sharing for the US Silverlight accounts participating in the trial.

The above is what is you can read at Microsoft Silverlight Streaming by Windows Live Content Ads - Silverlight Streaming Ads pilot program from Microsoft

Microsoft had earlier announced at MIX’08 the Silverlight Streaming Ads pilot program to test the turnkey integration of the Silverlight Streaming service with the Microsoft AdCenter platform. This will allow a control group of Silverlight Streaming account holders to take Silverlight videos and automatically insert contextual advertisements into the end-user video playback experience. The program is only open to participants in the United States.

This is how it is going to work -

• Potential participants can register their interest using the form at http://advertising.microsoft.com/publisher/sls,
• The same will be reviewed in early April and a number of accounts will be picked for the first phase of the trial.
• The selected account holders will receive an email inviting them to start uploading videos on http://Silverlight.live.com using the Silverlight Streaming video turnkey scenario that was introduced in the MIX’08 Beta release.
• For each video upload, it is essential that relevant and complete keywords are provided, and ads targeted for those keywords and optimized for the viewer will be displayed as part of the playback experience.

More info at this url - Microsoft Silverlight Streaming by Windows Live Content Ads