Okay so you might laugh at the choice of words for the title of the article. But somebody had to write it. So why not we ? Or rewrite it ?
Now everybody knows what Blogrunner is after it been acquired (or whatever the term is) by New York Times. And it tracks a wide variety of blogs/publications (focusing on poiltics, iraq, blah, blah)
But what we are talking about is the Technology section of Blogrunner ofcourse.
We will list out the points and then you can decide -
- It just spits out posts as published. (Example - Robert Scoble publishes three posts in a day, all the three will be on the latest posts section tagging along.)
- It does not even bother to manually remove posts (Example - You can see posts like - Testing, please ignore this post, This is a sponsor post and the like)
- It runs Google Adsense Ads without any thought application as to how and what kind of ads will be served on such dynamic pages (we dont understand the methodology, so pardon the language). Example - Many a times, there are public service ads in the Google Adsense ad slot. Is that what NY Times desiring ?
- It has a “Google Custom Search” kind of search bar. We presume it searches the entire Blogrunner site (no indication as to what it does if it is appearing over a particular section). But not it does not do anything but search through only the featured stories.
- Try this example - Microsoft Blews.We first posted it and it got on techmeme. Techcrunch posted it later and got on techmeme. Now what happens when you search for”Microsoft Blews” in the Google custom search bar prominently displayed on Blogrunner. Nothing !
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I am dubious when a media company becomes a news aggregator … for me its Techmeme by a mile.
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